Statement of intent

• Product: What health drink will you use for your production?
Get More Vits
• Your original slogan for your adverts:
Healthy lifestyle, healthy mindset
• Campaign pitch: Write a one-sentence summary of your advertising campaign and how you
will advertise the product.
i dont know but itll be a print advert
Media Language [approximately 100 words]
• How do you plan to meet the brief? Two 40-60 second adverts aimed at teenagers and
young adults focused on the aspirations or life goals of the target audience.
projecting my voice
• What narrative will you include in each advert? Who will your character be?
Printed advert one will feature…
Printed advert two will feature…
Printed advert three will feature…
since im doing a print advert just my drink will be involved
• What camera shots, angles and movement will you use for your advert? Think about connotations here and remember to include a shot of the product in your planning.
long shots, close shots, very close range, over the shoulder maybe
• Mise-en-scene: What aspects of mise-en-scene will you use to communicate meanings to
your audience? Think about settings, costume, props etc. Pick two or three aspects of
In printed advert one my character will be wearing…football boots
In printed advert two my character will be wearing…
In printed advert three my character will be wearing…
My character will be wearing… e.g sports clothing to represent the brand and advert CLAMPS and explain the connotations these will create.
• Sound: how will you include both diegetic and non-diegetic sound in your adverts?
Media Representations [approximately 100 words]
• What representations of people, places and groups will you create in your TV adverts? E.g.
My character is … (age, gender, race/ethnicity, young people etc.
Body builders, gym groups
• How will you represent a successful lifestyle based on positive health and wellbeing?
By making sure the audience are entertained and are listening meaning i have to make sure im presenting it and entertaining at the same time and making sure to project my voice
• How will your printed adverts reinforce or challenge stereotypes?
Media Audiences [approximately 100 words]
• Your target audience is specified in the brief: teenagers and young adults. Expand on this
audience: demographic and psychographic details. What other products would your
audience use and enjoy? How will your TV adverts target this specific audience?
• What audience pleasures will your adverts offer? Apply theory here too (e.g. Blumler and
Katz – Uses & Gratifications theory).

Comments

  1. Mr Pall18 November 2024 at 06:09

    • Product: What health drink will you use for your production?
    Get More Vits
    • Your original slogan for your adverts:
    Healthy lifestyle, healthy mindset
    • Campaign pitch: Write a one-sentence summary of your advertising campaign and how you
    will advertise the product.
    i dont know but itll be a print advert
    Media Language [approximately 100 words]
    • How do you plan to meet the brief? Two 40-60 second adverts aimed at teenagers and
    young adults focused on the aspirations or life goals of the target audience.
    projecting my voice
    • What narrative will you include in each advert? Who will your character be?
    Printed advert one will feature…
    Printed advert two will feature…
    Printed advert three will feature…
    since im doing a print advert just my drink will be involved
    • What camera shots, angles and movement will you use for your advert? Think about connotations here and remember to include a shot of the product in your planning.
    long shots, close shots, very close range, over the shoulder maybe
    • Mise-en-scene: What aspects of mise-en-scene will you use to communicate meanings to
    your audience? Think about settings, costume, props etc. Pick two or three aspects of
    In printed advert one my character will be wearing…
    In printed advert two my character will be wearing…
    In printed advert three my character will be wearing…
    My character will be wearing… e.g sports clothing to represent the brand and advert CLAMPS and explain the connotations these will create.
    • Sound: how will you include both diegetic and non-diegetic sound in your adverts?
    Media Representations [approximately 100 words]
    • What representations of people, places and groups will you create in your TV adverts? E.g.
    My character is … (age, gender, race/ethnicity, young people etc.
    Body builders, gym groups
    • How will you represent a successful lifestyle based on positive health and wellbeing?
    By making sure the audience are entertained and are listening meaning i have to make sure im presenting it and entertaining at the same time and making sure to project my voice
    • How will your printed adverts reinforce or challenge stereotypes?
    Media Audiences [approximately 100 words]
    • Your target audience is specified in the brief: teenagers and young adults. Expand on this
    audience: demographic and psychographic details. What other products would your
    audience use and enjoy? How will your TV adverts target this specific audience?
    • What audience pleasures will your adverts offer? Apply theory here too (e.g. Blumler and
    Katz – Uses & Gratifications theory).

    ReplyDelete
    Replies
    1. Barkat ag28 November 2024 at 05:50

      wallahi me and saros creasing loooooooolllllll

      Delete

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